AI Customer Research Agent
Qualeva is an AI research platform that auto-generates surveys, intelligently probes responses, and turns open-ended feedback into structured, statistically meaningful insights.
Turn vague feedback like "it's fine" into actionable customer intelligence.
// A Real Conversation
Watch Qualeva turn a vague "it's okay" into actionable feedback in just a few follow-ups.
// AI Summary
12 responses categorized into 5 themes —
Why AI
Four differences that determine whether AI research actually uncovers real reasons.
01 / Adaptive questioning
Traditional surveys guess how people will answer and fix all questions in advance. Qualeva's AI sees what each respondent actually says, then decides what to ask next. The same survey takes different paths for different people.
02 / Respectful boundaries
The AI doesn't follow up forever. It stops when the answer is sufficient, when the respondent declines, or when it would become intrusive. A template can never make this judgment — it doesn't know the respondent's state.
03 / Consistent classification
The AI doesn't use "pricing" one time and "cost concerns" the next. It induces a stable taxonomy first, then classifies every answer against it — so Q1 and Q3 reports are truly comparable.
04 / Honest reporting
Three-layer reporting: facts show data only, insights summarize with evidence, recommendations are actionable and sourced. Every "AI thinks" has a real answer behind it — never a conclusion pulled out of thin air.
Features
Feature / 01
Marketers and PMs type a one-liner — Qualeva generates a complete, professionally structured survey. Built for churn analysis, NPS, feature satisfaction, pricing feedback, and more.
// input prompt
"User feedback after new feature launch"
// generated questions
1. How often do you use the new feature? (single choice)
2. What do you like most? (multi choice)
3. Overall satisfaction rating? (rating)
4. What should we improve? (open-ended)
4a. → Follow-up: Can you give an example?
Feature / 02
Not a static form — an AI moderator that thinks on its feet. It detects short answers, missing reasons, off-topic tangents, and moments that need a follow-up.
Feature / 03
Stage one induces a stable label set from all open answers. Stage two re-classifies every response using that fixed set. No more inconsistent tags from one report to the next.
// stage 1 — induce
→ 5 stable labels generated
// stage 2 — classify
"$20/month is steep" → Value perception
"Feels same as free tier" → Feature parity
"Team doesn't need pro features" → Needs mismatch
Feature / 04
Track key metrics across surveys and over time. Compare responses on the same topic across different periods and surveys — see the direction of change in satisfaction, topic heat, mention rates, and more.
Support satisfaction / Q1 → Q4
Feature / 05
Run the same data through different analytical lenses: overview, pricing strategy, product improvement, retention, competitive response, UX, support optimization. One dataset, many angles.
Feature / 06
Every insight and recommendation links back to the original respondent quotes. You never see a bare "AI says" — you see which feedback drove that conclusion.
"New users find onboarding confusing"
Who It's For
Marketing & Growth
Understand how participants really felt after every campaign — not just the metrics.
Product & Design
Collect first-hand experience after feature launches. Probe beyond "it's good" or "it's bad" to uncover why.
Customer Success
Listen proactively before renewal windows. Detect churn signals early.
Operations & Research
From employee NPS to market trends — uncover blind spots in your organization and market.
+Any team that cares about what users say.
Vs Traditional Surveys
Traditional surveys collect answers. Qualeva understands the reasons behind them.
Qualeva is your AI Customer Research Agent.
Pricing
Free
$0/mo
Try the core AI research experience
Pro
$25/mo
For teams that run research regularly
Everything in Free, plus:
Business
$69/mo
For teams that need cross-survey insights
Everything in Pro, plus:
Enterprise
Contact us
For organizations with custom requirements
Everything in Business, plus:
FAQ
Start your first AI-powered survey with Qualeva.
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